Summary
On 13 June, China and New Zealand held a trade and investment promotion conference in Auckland, New Zealand, to foster two-way economic and trade cooperation. The conference featured video presentations and exhibition participation plans for the 140th Canton Fair, the 21st China International Small and Medium Enterprises Fair, the 2026 New Zealand-China Commodities Expo, and the Guangdong Products Exhibition for South Pacific Island Countries (Fiji). John Cochrane, Chair of the New Zealand China Trade Association, stated that the association has shifted from supporting New Zealand importers to facilitating two-way trade and assisting Chinese enterprises in expanding into the New Zealand market.
Wang Chengguang, Director of the Economic and Commercial Office of the Chinese Consulate-General in Auckland, noted that China's high-quality development and high-level opening-up create cooperation opportunities for countries like New Zealand. The conference was hosted by the New Zealand Cantonese Chamber of Commerce, whose President, Wang Jiazheng, said it will continue to organise trade and economic exchange activities to help enterprises from both countries participate in multilateral cooperation.
Commentary
For small and medium-sized enterprise owners in New Zealand, this conference sends a clear signal: China-New Zealand economic and trade cooperation is shifting from one-way exports to two-way interaction. In the past, New Zealand businesses relied more on the Chinese market for agricultural product sales; now, Chinese enterprises are actively seeking opportunities to enter the New Zealand market, which may intensify competition but also opens windows for collaboration. For instance, the Guangdong Products Exhibition and the South Pacific Island Countries Exhibition provide platforms for New Zealand businesses to connect with Chinese buyers and regional markets.
SMEs can showcase specialty products such as honey, wine, or wool products, and explore possibilities for partnering with Chinese distributors.
Keywords: China-New Zealand trade, promotion conference, Canton Fair, SME Fair, New Zealand-China Commodities Expo, two-way trade, Auckland, cooperation opportunities
Summary in Chinese | 摘要
6月13日,中国和新西兰在新西兰奥克兰举办经贸推介会,推动两国经贸合作“双向奔赴”。推介会围绕第140届广交会、第二十一届中国国际中小企业博览会、2026新西兰-中国商品博览会、广东商品南太平洋岛国(斐济)展等进行了视频展示和企业参展方案介绍。新西兰中国贸易协会主席约翰·科克伦表示,协会已从支持新西兰进口商转向支持双向贸易,并协助中国企业拓展新西兰市场。
中国驻奥克兰总领馆经商处主任王程光指出,中国高质量发展和高水平对外开放为新西兰等国家创造合作机遇。推介会由新西兰粤商会主办,会长汪家正表示将继续组织经贸交流活动,助力两国企业参与多边合作。
Commentary in Chinese | 评论
对于新西兰中小企业主而言,这场推介会释放了明确的信号:中新经贸合作正从单向出口转向双向互动。过去,新西兰企业更多依赖中国市场销售农产品;如今,中国企业也在积极寻求进入新西兰市场的机会,这意味着竞争可能加剧,但也带来了合作窗口。例如,广东商品展和南太平洋岛国展为新西兰企业提供了接触中国采购商和区域市场的平台,中小企业可借此展示特色产品,如蜂蜜、葡萄酒或羊毛制品,并探索与中国分销商合作的可能性。
关键词: 中新经贸, 推介会, 广交会, 中小企业博览会, 新西兰-中国商品博览会, 双向贸易, 奥克兰, 合作机遇

Source: Penguin Number
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